showCIIE2020
scale100
locationSHANGHHAI
M&G
M&G and its Israeli design brand Peleg Design have created a “magic garden” for the consumers at the CIIE show in Shanghai. The booth itself was designed to create an immersive scene interaction allowing everyone to see the charm of the new brand and its products. This innovation not only allows consumers to experience a sense of freshness, but also allows them to experience a “different M&G” in the process.
As soon as you enter this “magic garden”, all kinds of whimsical household items will attract you in a second. The neatly shaped architecture and the well placed exhibits will compel you to dig deeper into the secrets behind this garden with an exploratory mentality.